Compress Video: When Size Does Matter

Video is becoming more important to how we live, work, and play. Every day, millions of videos are created, published, and shared across the internet.

It is the right time to try out video compression in case you have never had such an experience. It has many benefits to enjoy while video compressors are available in the market for your free consideration.

Reducing Video Size: When Size Does Matter

Video files especially HD ones are mostly large and occupy much space. And even if you are not running out of blank disks sooner or later you’ll face the necessity to reduce your video files size. It may occur when:

  •  you want to send a video via e-mail;
  • a file is too large for a disk;
  • your hard drive is filled up;
  • you want to transfer it to your portable gadget;
  • you want to upload it to video sharing sites.

You might believe that quality loss is inevitable, but that’s not true. This article provides several ways to reduce video file size maintaining its original quality at the same time.


There are two programs you may use to make your video lighter on a Windows based PC: Freemake Video Converter and HandBrake. The easiest is Freemake Video Converter. You can either add your file and let the software make the job for you or choose custom settings. Let’s see how it works.


Freemake Video Converter allows its users to shrink video size both automatically and manually. Each procedure is extremely simple. Check them below and choose the one you like more.


Follow these steps to resize your video automatically:

  1. install and run Freemake Video Converter;
  2. add a video;
  3. choose an output format;
  4. set a desirable file size as shown on the image;limit output file size with Freemake
  5. convert the video.

Please note you should not insert size lower than the allowable one or the video quality may be spoiled.

Watch the video to see Freemake performance with your own eyes:

This solution suits well if you need a concrete output video size and don’t want to dig in video parameters. The software will automatically adjust them all to the specified size.  However, if you feel strong into video encoding aspects, you may also try the following methods to shrink video file size.


More likely you don’t need a 1280×720 or higher resolution video for purposes mentioned above. A resolution of 800×600 or 640×480 can be a good substitution for your HD video. Though you can even choose a 320×240 resolution suitable for a smartphone.

Here is a way to change a resolution with Freemake Video Converter:

  1. start the program;
  2. add the video;
  3. click on an output format you need;
  4. choose a ready preset (640×480, 640×360, etc.);
  5. click Convert.

frame size


There exist lots of various video codecs and naturally they vary in parameters. A proper codec can reduce video file size by 2-3 times. One of the most space efficient is H.264. Using H.264, you can keep the same resolution of an HD video file. Although if you don’t have a modern graphic card you’d better lower the frame size (resolution) as well, otherwise your video may freeze up.


SEE ALSO:How to Convert Video to H.264


Frame rate is a number of frames displayed per second. It generally varies between 24-30 fps. By lowering the frame rate, you can significantly decrease video file size. However, this method is not highly recommended because it affects video smoothness.

frame rate


When ripping a DVD or converting an HD movie, avoid unnecessary extras like additional movie scenes, trailers, behind-the-scenes, interviews and commentaries, and audio tracks you don’t need. Black edges take up space as well so crop them out. Leave only the title track.


Click on the video to preview it, then use сut video tool to crop out whatever part unwanted. Choose a custom preset and then Zoom & crop to get rid of black edges.

zoom and crop


The less bitrate value you select the smaller size you get. Just don’t lower it too much otherwise your video may lose quality. It’s better to keep bitrate value between 1400-2000kbps.



Handbrake is one more nice tool that can help you get the job done. The software can be installed on Windows, Mac OS and even Linux based computers. If you want to use this tool, follow the guide:

  1. download and install HandBrake;
  2. run the software;
  3. add your video by clicking the Source button;
  4. choose a destination folder for a ready video;
  5. Select output settings. Better choose MP4 since this format is the most space-efficient and it’s also supported by almost all modern devices.
  6. Select Web Optimizer box.
  7. Click the green Start button to run the conversion process.


Please keep in mind that you can make your video size smaller if you delete all unnecessary audio and subtitles tracks in case your video has a lot of them. Go to Audio and Subtitles tabs and choose only what you need leaving the rest behind.


If you use Macbook Pro, Macbook Air or any other Apple computer, you can either use HandBrake for your goal or use iMovie. The latter usually comes pre-installed. To  resize video with iMovie you should:

  1. launch the software;
  2. drag-n-drop your video into iMovie or use the Import button to add the video;import videos to imovie
  3. place the video on iMovie timeline;
  4. click the Share button and choose Export Movie;
  5. click Options and set framerate, bitrate, image size, file format and other parameters;imovie reduce video size
  6. type a title for your video and click Export.

Please be attentive while inserting new parameters to keep the video quality fine. In case you are not sure what to insert, you may google for bitrate calculators. There are a lot of them online. Just choose the one you like, add your original video length, bitrate, codec, and other data and you’ll be given the minimum settings.

Do you shrink the size of your videos? What other ways do you use?

There are a whole lot of online video convertors where you can reduce the size of your video instantly as well convert your videos in different formats, some of them are given below for you.


Clipchamp’s video conversion, video compression, and webcam recording is done in your browser on your device, uploading speeds can be up to 20 times faster than normal. Saving you time and effort every day.


You don’t have to struggle a lot in compressing your video files with CloudConvert because you add by a simple drag and drop command.


An easy-to-use interface is the standout feature for this video compressor. It becomes even more suitable because it comes with multiple languages. Video File Converter is capable of increasing the conversion speed six times more than normal rate which is its biggest advantage. This compressor also enjoys high compatibility with many other platforms making its use very easy and enjoyable.

This is free conversion software program for online video files that you can put up for consideration. Convenience has to be the main advantage that will inform your decision to use it over many others in the market.




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